PHOTO: Jenna White, Founder of Jenna's Nut-Free Dessertery, Pow Wow Pitch Alumni, and member of Food & Beverage Atlantic. Photo submitted by Food & Beverage Atlantic.

Food & Beverage Atlantic Partners with Pow Wow Pitch to Support New Brunswick Indigenous Entrepreneurs

July 22, 2024

Pow Wow Pitch, a non-profit organization dedicated to supporting Indigenous entrepreneurs, is proud to announce its new partnership with Food & Beverage Atlantic as a collaborating partner of the Tobique Pow Wow Pitch. Food & Beverage Atlantic’s investment is providing local Indigenous entrepreneurs with access to member-only programs and exclusive benefits.

Food & Beverage Atlantic (FBA) is an organization committed to driving the success of food and beverage companies across the Atlantic region through various streams of programming, training, and networking. They support a wide range of companies from farmers markets to international markets. The benefits of a FBA membership provides food and beverage processors, producers and manufacturers many opportunities to help their businesses grow through exclusive resources, discounted rates with suppliers, unique opportunities, and direct access to retailers.

As part of the partnership, Food & Beverage Atlantic will provide an Indigenous entrepreneur participating in the Tobique Pow Wow Pitch with a 1-year membership to their organization, valued up to $1,200.

“At Food & Beverage Atlantic, we are thrilled to partner with Pow Wow Pitch at the live pitch competition in Tobique, New Brunswick,” said Tammy Brideau, Executive Director of Food & Beverage Atlantic. “This collaboration marks a pivotal moment in our commitment to supporting Indigenous entrepreneurship. By nurturing culturally-based food businesses, we celebrate diversity and foster economic growth and sustainability within our communities. Together with Pow Wow Pitch, we aim to create opportunities that amplify Indigenous voices and empower their culinary traditions on a national stage.” 

Naomi Sarazin, Executive Director of Pow Wow Pitch, echoed this sentiment, emphasizing the importance of collaboration between Indigenous and mainstream organizations: “For Indigenous peoples and communities, food is more than sustenance; it is a profound connector that brings people together. Pow Wow Pitch is thrilled to partner with Food & Beverage Atlantic for the Tobique Pow Wow Pitch, a collaboration that not only celebrates the rich culinary traditions of Indigenous cultures but also paves the way for traditional foods to enter and enrich mainstream society. By expanding access to resources and creating new opportunities for Indigenous entrepreneurs across New Brunswick who are in the food and drink industry, this partnership allows them to share their unique flavours, stories, and cultural legacies with a broader audience.”

By investing in Pow Wow Pitch, Food & Beverage Atlantic aims to contribute to the growing community of support and championing Indigenous entrepreneurship. 

About Pow Wow Pitch 

Pow Wow Pitch is an entrepreneurship program for emerging Indigenous entrepreneurs, which provides a safe, supportive, collaborative, empowering and culturally supportive environment that addresses the unique challenges of Indigenous entrepreneurs and aspiring Indigenous entrepreneurs. Pow Wow Pitch enhances, develops and accelerates the growth for current and aspiring Indigenous entrepreneurs in a sustainable way through programs and resources. Community leadership through volunteerism is promoted as a reflection of respect and reciprocity as the foundation of the Pow Wow Pitch.

For more information, visit powwowpitch.org.

About Food & Beverage Atlantic

Food & Beverage Atlantic (FBA) is a vibrant community of nearly 300 companies driven by the mission to build a stronger, more connected food and beverage community. Dedicated to strengthening and educating the industry, FBA ensures its members are prepared and visible, both locally and globally. Believing in the power of partnership and collaboration, FBA is proud to contribute to the dynamic and growing Atlantic Canada food and beverage sector.

FBA champions the thriving food and beverage industry in Atlantic Canada by empowering businesses through innovative programming, hands-on training, and invaluable networking opportunities. FBA provides the tools needed for business success.

For media inquiries, please contact: 
Tammy Brideau
tammy@atlanticfood.ca 
T: 506-227-8328
For more information, visit atlanticfood.ca.