A Conversation with 2024 Aritzia Indigenous Fashion Grant Recipient
From the Kiowa Nation, The Son of Picasso, Founder of Products Of My Environment and 2024 Aritzia Indigenous Fashion Grant Recipient, is a visionary in the world of sustainable streetwear. He launched Products Of My Environment five years ago with a mission to create clothing that not only redefines fashion but also serves as a canvas for self-expression and liberation. “It’s fun. People are like living gallery walls, and my clothing is the painting,” he explains, emphasizing how deeply personal and artistic his designs are. For him, every individual wearing his pieces becomes part of a larger dynamic artwork that celebrates identity, culture, and freedom.
At the heart of Products Of My Environment is a desire to move beyond conventional limits. The brand challenges these conventions by creating fashion that transcends societal labels. “I hope to create a clothing brand that transcends the concept of race, size, or gender,” he shares, aiming to foster an inclusive space where everyone can feel empowered to wear whatever they want, regardless of societal expectations.
Looking ahead, The Son of Picasso has ambitious plans for Products Of My Environment. In the next five years, he aims to establish a full-scale factory for manufacturing luxury streetwear on Indigenous land. This venture would not only allow him to source materials in a way that aligns with his sustainable ethos but also empower Indigenous communities through employment and economic opportunities.
Receiving an Aritzia Indigenous Fashion Grant will provide The Son of Picasso with the essential financial support needed to purchase sustainable supplies, allowing him to further develop Products Of My Environment.
For The Son of Picasso, the essence of Products Of My Environment is about staying true to oneself and embracing the authenticity that comes from within. His advice to aspiring fashion entrepreneurs is simple yet profound: “Be real with yourself.” This message reflects his own journey—one rooted in a deep connection to his heritage, his community, and his unwavering commitment to challenging the status quo.
Products Of My Environment is more than just a streetwear brand—it’s a movement toward authenticity, inclusivity, and a future where fashion becomes a vehicle for personal and cultural empowerment.
To watch The Son Of Picasso’s winning pitch in the Pow Wow Pitch Semi-Finals, click here. To read more about the 2024 Aritzia Fashion Grant Recipients, click here. To shop Products Of My Environment, click here.